Marks Media has partnered with many musicians, comedians, artists, and live performers since 1996. It’s one of the more fun industries to market and one that can make the difference between a show that pays $1,000 and a show that pays $10,000.
One such client is Brinnon & Marks Musical Comedy who specialized in clean musical comedy and performed for small local audiences. The challenge was trying to stand out from the thousands of talented entertainers in their genre. They found their answer through Marks Media.
Marks Media produced 3 short videos for Brinnon & Marks that told their story. The videos were a huge hit and put Brinnon and Marks on the map.
These videos allowed them to compete with a different tier of entertainers. Taking them from making $500 a gig to over $10,000. This kind of success is something Marks Media is very proud of… Brinnon & Marks was pretty happy about it too.
In 2001 Marks Media built Brinnon & Marks their first website. In 2003 Marks Media started using the earliest form of Search Engine Optimization to rank Brinnon & Marks higher on the internet.
This was a key factor in upping their exposure to event planners of corporate events (their primary demographic). They were able to increase their bookings by over 10x!
From 2003 to 2010 the Brinnon and Marks comedy act went from zero internet presence to being #1 in the USA and #1 In the world with our search terms for Clean Musical Comedy and Clean musical corporate comedians. Marks Media found the niche and blew the top off!
Talent agencies started booking Brinnon & Marks all over the world. They went from making $500 per show to $15,000 and up! Generating millions of dollars of income.
What's the Moral of the Story?
Talent is very important but marketing the right story, to the right people, with the right strategy, is the most important thing!
“Marks Media has been working with me for over 17 years on multiple entertainment projects and several feature films. They are a creative force and a marketing machine. I will be working with them for many years to come”