Nodaway Valley Bank
After the failure of several large advertising firms, Marks Media was hired to design a new logo that would promote the bank’s 150th Anniversary.
Nodaway Valley Bank was so pleased with the results, Marks Media was hired to create the entire marketing campaign celebrating their 150 year anniversary. With NVB’s great reputation and Marks Media’s marketing tools, NVB was voted the #1 bank in the state of Missouri and #10 in the USA by Forbes.
Logo & Design
Marks Media set out to create a unique logo to fit the image of Nodaway Valley Bank. They created hundreds of designs, narrowed it down to the top 5 designs, and presented them to the NVB team.
The bank was overwhelmed with their choices. After producing hundreds of logos, Marks Media has yet to meet a client who hasn’t been completely satisfied.
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We designed multiple traditional media print advertisements synergistic to the well-executed digital ad campaign.
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Video Production
Marks Media created four unique video campaigns for Nodaway Valley Bank. These videos have garnered hundreds of thousands of views to fuel the campaign.
Marks Media created one traditional concept targeting the 50+ demographic, two using kids and comedy to target women, and another using comedy to target millennials. Watch and enjoy!
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Kid Bank
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150 Years & Bazillions of Suckers
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Sheep Man
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We Can Help You Save
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Cheese Man
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What Are You Building
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Taxidermist
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The Horror!
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Nude Food
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From storyboard sketches to a completely finished product.
Web Development
Marks Media was able to rank NVB on the first page of search engines with 148 search terms and a #1 position on search engines with 68 search terms in all of their locations. They have sustained these rankings for 3 years.
Marks Media designed a new website for Nodaway Valley Bank that met all investment securities requirements, ADA requirements, and banking security requirements. Their website has over 150 unique pages and web traffic continues to increase due to the extensive digital, social media, and SEO campaign.
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The new NVB website is completely responsive to any size screen from desktop, mobile and tablet.
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Not only can users manage all accounts, but they can also utilize the mobile deposit feature.
Social Media
Marks Media launched a social media ad campaign that achieved hundreds of thousands of views and impressions along with an organic media campaign.
With Marks Media’s web analytic reporting system, they were able to measure tens of thousands of visits to the Nodaway Valley Bank’s website due to the social media ad campaigns and organic posting.
Web Analytics
Nodaway Valley Bank’s digital campaign and custom social media content were created to drive traffic to their website. The goal was to acquire new banking customers.
Marks Media was able to track the success of their marketing efforts through its web analytic reporting system. It shows what types of content drove the most traffic and potential customers to the website. This allowed Marks Media to strategize and adapt as results came in.
"Marks Media was hired at first to design a new logo that would promote our 150th Anniversary. They did such an outstanding job that we then hired them to think of creative ways to show how banking has changed in the last 150 years. What they created was beyond our expectations. The campaign was a huge success"
